fonts that make users trust you
I found a really nice research article made by the Psychology Department of Wichita Sate University, about The Effect of Website Typeface Appropriateness on the Perception of a Company’s Ethos orĀ in other words - which font should you use to make your users trust you more.

It makes perfect sense that there are fonts that are more trustworthy, but I never thought about a research proving it. But then again, this is the reason that I’m blogging about it, and they have proved it…
Tags: trustable fonts, trustworthy fonts











June 22nd, 2009 at 8:31 pm
[…] There are hundreds of factors that build the Buyers trust level. We know for a fact that there are fonts that sell more than others. I don’t see a reason why URL length will not part part of this […]