YBO Interactive Blog

TED has an amazing video about the SixthSense. If you haven’t seen it yet, you should.

I have just got an email from Barry Schwartz announcing SphinnCon is back to Israel!

It is going to take place in Jerusalem on March 7th, 2010.

Unfortunately I will not be able to attend, since at the exact same time I will be snowboarding in Val Thorens, France.

(OOOHHHHH YEEEEEEAAAAAAAAAHHHHHH!!!!!!!!!)

I warmly recommend anyone that wants to know more about Internet Marketing to attend.

The first SphinConn took place in Jerusalem last year,  I have attended that event and it was great.

This one is also not too expensive ($50) so hurry up, there are only 200 seats. Singup here

Yesterday I called Google Adwords Phone support. (In case you need the numbers: UK: +44-845-3580038  USA: 1-866-2-466453 )

When their (new) IVR asked me you my client ID, I gave them my customer’s client ID. It took them 5 seconds to let me know that I can not get phone support and they recommend the Google Adwords online help center.

That was surprising. I called Google Adwords many times, both to the US and UK office and they always answered the phone. What happened?

I tried to call again and it didn’t help, tried the US office and got the same result.

Few hours later I called again, this time they answered the phone. After they solved my problem I noticed that I gave them a different Client ID than the one I gave on the first call. I tried again the first ID, and it didn’t work. I tried the second one and it worked! I tried my MCC account and it worked. I tried another MCC account that I don’t use any more, and it didn’t work.

After checking a few IDs I can safely say that it is all about the money. Google likes advertisers that spend a lot of money and will also prioritize them when they call Tech Support. The poor advertisers will have to solve their problems online.

So if you need tech support and can’t solve your problems online, spend more money until they pink up the phone!

Google Adwords MCC account is a very useful tool that allows you to manage all your Adwords accounts from a single Google Account.

In order to open your account just go to the  My Client Center homepage and sign up.When I tried to do it, I had a problem. I wanted to use my current Google Adwords account for MCC and for some reason this is impossible.

I read in some forum that I can open MCC account only with a Google account that has no Adwords account and that made it even more interesting.

So if you have the same problem this is what you should do:

1. Open a new gmail account.

2. Login to your current Adwords  account and invite the new gmail user to be an administrator in your Adwords account (My account -> Account Access ) . Once all confirmation links that were sent to all parties are clicked, the new gmail user is an administrator in your Adwords account.

3. Login to adwords with the new Google account.

4. Go to My account -> Account Access and remove your original adwords login email from this adwords account.After these steps you are ready.

Go to the the MCC signup page and  create an MCC account on with your favorite Google account.Isn’t that simple!

Windows 7 is out there, and I find it amazing that people are standing in line to upgrade. Take a look at this hilarious Japanese video, I loved it! How cool is the toutchi panelu monito!

Many of you heard me talking a lot about Google Apps and Cloud Computing. I’m a Google Apps freak and use Cloud Computing on several projects and I really think it is the most amazing thing that happened to the Internet since the Internet was born.

SalesForce had produced a beautiful video clip about it, that will help you understand what this is all about.

You should all see this video clip. Twice.

My mom just called, saying something is wrong with her computer. After a very short investigation I understood that it’s not the computer that is not working, but it is Google that seem to be broken.

After I checked Google myself I smiled

Today, Oct 7th, 57 years ago, the Bar-code was invented.

Like many other occasions, Google changed their logo to respect this day.

So if you find a strange Google logo, don’t worry. They are probably trying to say something…

(The answer is Yes.)

I have just looked at the Google Q2 2009 Results and thought about some questions people been asked me like ” Is Adwords really worth it?” “Isn’t that a waste of money?” “Isn’t that full of fraud?”

The answer is this: During Q2 2009 Google-owned sites (Google.com, Gmail, Youtube etc.) generated revenues of $3.65 billion. Does that answer the question? Three and a half billion dollars think that it is worth it. If it wouldn’t be worth it, do you think that Google would have made so much money?

I will write another post soon about why I think Adwords is a must tool for every business.  Can’t do it today. Got to run. Lot’s of work!

Office workers in the UK will soon get a 10 minutes a day Facebook Break.

This is hilarious. What about another 7 minute Digg Break, 8 minute Twitter Break and at least 25 minute Youtube break? We’ll also need a few more minutes for Gmail/Hotmail/Yahoo break, and just a little more for myspace. and bebo. and hi5. and ning. and xanga… and we didn’t even mention adult entertainment…

Which leads us to a new story:

Employees in England decided to have a 20 minute a day ‘work break’ where they promise they will actually be working and not do any social media activities!

While working on Access Facebook I looked for an easy way to let users cancel their Paypal subscriptions automatically.

All I wanted was a button like this, which I saw on many other sites.

Paypal’s help is such a mess, it took me hours to find it. So in case anyone needs it here it is.

Log in to your account and click on My Account ->Profile -> My Saved Buttons.

Next to your button click on Action ->Edit , scroll down and click on Save Changes.

Just below the button code there is a link that says “Create an unsubscribe button”

Paypal definately has excellent tools. It is their User Interface that sucks!

If you find an easier way to do it, please let me know.